There are more than seven billion human beings on this ever-evolving planet. Out of which, about 40% are Internet users. That translates to 2.8 billion people who have unlimited access to food and water...err..Internet. However, in India, online penetration is as low as 13%. Which means, less than 160 million Indians can afford to spend their time browsing. There are around 1.23 billion humans in India and for every Internet user in the country, there are five in China. A lot of these users are very active on social media. Now, if you break down the global population into Twitter consumption alone, there are more than 500 million active tweeps who are either learning or know how to limit their thoughts to 140 characters or less. 20 million (or so) of them are from India. A majority belongs to the metropolitan areas followed by Tier-2 cities. This section is basically fluent in English and takes as much pride in their selfies as their grammatical errors. It's a commune with no boundaries. And in the grand scheme of things (and ballpark estimations), even if your tweet manages to earn 500 RTs from them, it means nothing in comparison to the aforementioned figures. Regardless of your followers count, your life still sucks.